Bauer Media

Brand + Digital

Overview

Engage is an audience development training initiative at Bauer Media Australia.

They brought me in to help develop an identity that would work across presentations, emails and digital documents.

The brand had to be fresh, modern and of course, engaging. Something that would standout in inboxes, around the workplace and encourage excitement around learning.

Horizontal banner

Engage logo box on pink

Instagram poster mockup

Pink background motif

Engage mark variations

Below are some original concepts I was working with in the initial stages of the design process.

Original concepts