Sipora is a startup that, through an app, allows users to round up their everyday purchases, save the difference, and spend it on a huge selection of items.

They came to me as they were about to launch a drive for user acquisition and engagement. They needed an ad that they could use to show their core message and benefits. To support this, they would also need artwork for a suite of display ads to use online.

I used After Effects to create an advert from motion graphics that quickly got to the point of the app and how it can benefit its users. I structured the ad so I could remove sections to create versions with different lengths, so they could place in it as many locations as possible.